Toodle is an e-scooter and bike sharing solution made specifically for hotels. Using a dedicated mobile app, guests of partner hotels can have access to smart e-vehicles equipped with the latest tech and secondary locks for taking breaks away from the property.
The client envisioned a modern, sophisticated and lively branding for the app. With this goal in mind, I developed a custom logotype and icon with a strong geometric form and combined it with bold summery colors that evoke a sense of fun and freedom.
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